If you are new in the Nigerian music industry then you should never go without promoting your music whether you want to do music for a living or fun.

In this article, I will explain why music promotion is very important for you especially if you are an upcoming artist in an industry like the Nigerian music industry. Aside from that, I will let you know the necessary and important things that you need to do to succeed in the Nigerian music industry as an upcoming artist even without a record label deal.

Help to stay relevant in the music industry

You need regular music promotion to stay relevant in the music industry especially if you want to do music for a living. Even if you want to do music for fun, you will still need to invest in music promotion so that people can see and listen to you, then you will be able to get the attention that you deserve.

As an upcoming artist, you should always promote your music as soon as you drop them. Even successful and popular artists in Nigeria and other countries of the world are still promoting their music so that they can stay relevant in the music industry.

The Nigerian and other countries’ music industry is now competitive like never before because it is now easier to make music unlike before when you need to pay a big amount of money for studio time.

Now with your smartphone or laptop, you will be able to make music with the help of some free or premium software.

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It is easier to secure a record label deal

When you are promoting your music content, then you will always be in the media and start to get the attention of fans, music producers, social media influencers, and successful music artists including record label executives.