LAGOS, March 25, 2016 – Heineken® Nigeria is set to thrill music lovers with THE TAKEOVER, a unique and interactive music experience at the Gidi Culture Festival on Saturday, 26 March, 2016 at Eko Atlantic City, Victoria Island, Lagos.
THE TAKEOVER is an element of Heineken`s ”˜Live Your Music` campaign, a celebration of music experiences that make people feel more alive – experiences tailored at giving passionate music lovers and ”˜live-rs` the opportunity to live the power of their music in more accessible and affordable ways.
The session allows festival goers to ”˜takeover` from the music DJ and control playlists through customized wristbands available at the Heineken® stand. THE TAKEOVER also allows music lovers to enjoy a variety of unique music genres such as Pop, Jazz, Afro pop, R & B and more.
Create your customized ”˜takeover` playlist HERE
Heineken® leads in music and technology innovation, this is evident in the launch of the Heineken® Ignite Bottle – a smart bottle that interacts over music beats to create a more ‘connected’ party experience. The introduction of? THE TAKEOVER? validates Heineken`s commitment to provide unique and exclusive experiences for their music-loving consumers.
Want VIP tickets to the Gidi Culture Festival?
Showcase your music knowledge by creating your customized ”˜takeover` playlist HERE
Using the hashtags: #HeinekenGidiFest and #LiveYourMusic, you can also contribute to the songs on THE TAKEOVER playlist.
The top 3 most retweeted/liked playlist with the hashtags wins VIP tickets to the festival.
