The style of a hat says a lot about a man and his heritage; and like they say, a man’s heritage is his pride. He may doff it to show respect, it may stand tall to show achievement or tipped to the side to show his style. Regardless of the shape or size, a hat is always worn with honour. Despite the differences in hats and style, young Nigerians are united by a common future as they go #hatsforward to the polls this month.
#hatsforward is a groundbreaking online experiential campaign mobilizing youths in Nigeria to vote. Not just a hashtag, #hatsforward is an immersive drive to make the opinion of Nigerian youths count and shape the future with their votes. Kicking off on 14th March, 2015 with a series of interactive online videos featuring urban youths in full swagger, doffing hats, dancing and passing it on to the next youth, the energetic video seeks to unite a chain of young, diverse Nigerians who signify camaraderie and team-spirit as they cheerfully pass the #hatsforward, which is a vivid reminder that unity is strength, and strength spurs forward movement – typical demonstration of democracy.
Be part of this common future. Let’s go #hatsforward with President Goodluck Jonathan. Join in building a lasting legacy by casting a vote for continuity. Let us vote the leader we need, for the future we want #hatsforward.
Join the conversation on social media with the hashtag ‘#hatsforward’
Visit www.hatsforward.ng for more info, updates and to upload your recorded video
You can also do same via the mobile app available for download on Google Play Store.
Selected videos will be featured on national television.